In April of 2016 CFIC launched Campaign 666 as an ironic nod to our goal to raise funds for our work to promote science, reason, secular human rights and critical thinking. Given that we had pledges of $60,000, it seemed an obvious insider jest to ask our donors and supporters to raise our immediate (and urgent) financial needs with a further $6,666. It might have been easier to simply round the figure to $70,000 and remind our supporters that we’re Canada’s largest community for science and secularism- but the ironic juxtapositions were too ready and obvious to set aside.
When vaccinating license plates against using the number of the beast we have to pay attention to Wikipedia, which tells us, “In critical editions of the Greek text, such as the Novum Testamentum Graece, it is noted that 616 is a variant.” So all readers should keep a sharp eye out for any plates with VI1SIX or any combination showing that number and register their complaints.
My dad was an atheist and got a nice note from the most hated woman in America – Madilyn Murray O’Hair. To honour that I was thinking of applying for “NO GOD” on my plate. To get this passed the policy of no religious references it would have to be something like “90 60D.” With nine representing my “N” and six standing in for a “G.”
Of course if they are really good in the license department, a more complicated code of letters will have to be used. One letter before or after the real letters would produce OP HPE or MN FNC.
I only hope my driveway is not within sight of the person who complained about Daniel D’Aloisio’s plate, because they would eventually crack my code and turn me in.
As a political institution, the Ontario government should understand that there are some people who seek a kind of thrill and satisfaction from being offended and outraged and will do their best to figure out even the most abstract or obscure code to satisfy that thrill. As Warren Dalton from the same Toronto Star letters indicated, some people will stand on their heads if only it means they can claim to be offended. As with jurisdictions where blasphemy laws remain fierce (e.g. Pakistan, Saudi Arabia, Afghanistan), there’s also a probability that whomever complained about D’Alosio’s plates doesn’t really care what he has on his licence plates. Blasphemy laws are typically used by people to settle petty interpersonal and business grudges. It seems just as likely to have been the case with Mr. D’Alosio. Between the people who actively want to be offended and the people who will feign offense in order to satisfy some other purpose…..it seems that any obscure code or random

- sexual messaging or meaning
- sexual and eliminatory functions
- abusive, vulgar, derogatory, obscene or profane language
- known offensive slang in any language, text-messaging language etc.
- religious meaning or messaging
- only the use of religious titles that are considered formal designations of persons within the religion are permitted
- reference to the use of or sale of legal or illegal drugs
- effects of drugs or alcohol
- alcohol-related words, including brands
- political opinion, slurs, affiliation or organizations are prohibited except non-profit advocacy groups/trade organizations
- negative or derogatory message or meaning with respect to government
- falsely suggesting association with a public institution and/or law enforcement
- reference to well-known figures or names
- badge numbers of police officers
- messages or meanings that could be associated with violence, as well as promoting discrimination or bias against individuals
- illegal or criminal activity of any kind
- Messages that express contempt, ridicule or superiority of race, religion, ethnic origin, ancestry, place of origin, citizenship, creed, color, gender, sexual orientation, age, marital status, family status, physical characteristics, disability or political affiliation.
- plate selections that are deemed to lack clarity or would be difficult to read. This also includes combinations with:
- no more than 4 identical characters in sequence
- interchangeable letters/numbers are not allowed (i.e. S/5, A/4, G/6, Q/O)
- for example, if a plate has been issued with an “S” in its combination and an identical plate request is submitted substituting the “S” with a “5”, that plate will not be approved
- Any combination of graphics and characters that together could be determined to be objectionable under the above criteria or violate the contract with a Graphic Partner.
- infringement of intellectual property rights such as trademarks
- the characters on a plate must not infringe on any third party intellectual property rights such as trademarks. It is your responsibility to check that the characters on the plate do not infringe upon any intellectual property rights
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Hello, a friend led me to your article about my ongoing issue with the Ministry of Ontario and my personalized license plate. I thank you for your support! Where I am now is I have contacted the Ministry Director and asked them if they can please reconsider revoking my license plate that I had now for 15 years. I feel strongly about this since my intention of getting the plate was not to display 666, which I have nor ever had any issue with, but was a tribute to my life with my Dad and the Montreal Canadiens. I also have a monument brick in the Bell Centre in Montreal that reads “Alfredo and Danny D’Aloisio 6 Stanley Cups” which I acquired about 10 years ago, a similar statement to my license plate. What gets me upset is finding out that with 1 complaint my plates are now deemed unacceptable and offensive, meanwhile the Ontario Ministry themselves in 2010 issued 20,000 “666” series plates themselves!! So then Ministry’s position is “Do as I say not as I do”? I am waiting to hear back from Ministry’s response as I have up to the end of this month of May and the plate is too be removed from my vechile. If they are to dig there heels in the sand and hold there position then I really do not know what else I can do and I may need your help? Unless they recall all “666” series plates that they issued I feel I shouldn’t have to give up mine. Thank you!